When disaster strikes, Delta’s support helps the American Red Cross provide food, shelter and cleanup to those in need. As Hurricane Florence tracks towards the U.S. East Coast, and the Red Cross prepares to respond, Delta’s support as an Annual Disaster Giving Program (ADGP) participant at the $1 million level, allows the organization to be strategic in disaster response.
The American Red Cross is Delta’s longest-standing nonprofit partner, which has allowed the company, its employees and customers to help those in need for more than 75 years. In addition to ADGP funding, employees participate in corporate blood drives throughout the year, making Delta the largest corporate blood donor in the country.
“Supporting the American Red Cross allows Delta and our employees and customers to help those who are affected by crisis around the world,” said Tad Hutcheson, Managing Director – Community Engagement. “As a global airline, we are committed to investing in our local communities, lending a helping hand when it’s needed the most, and partnering with organizations who are involved with disaster relief year round.”
Delta’s partnership with the Red Cross facilitates easy employee donations that can be applied to disaster relief. In 2017, Delta solicited employee contributions to relief efforts in the wake of numerous crises, including several major hurricanes, an earthquake in Mexico and unprecedented flooding in Texas.
Donations can be made directly to the disaster relief of Hurricane Florence at a dedicated Delta microsite. Delta customers are also able to donate to the American Red Cross through SkyWish, the charitable arm of Delta’s SkyMiles frequent flyer program. It allows Delta and its SkyMiles members to donate miles to charitable organizations worldwide.
The American Red Cross is the U.S.’ premier provider of disaster relief, blood, health and safety services. The organization provides 24-hour support to members of the military, veterans and their families at home and around the world, and trains millions of people in first aid, water safety and other lifesaving skills. The Red Cross is already positioning to help those in the path of Hurricane Florence.